Interview // Jean-Christophe Tupuy, Director, Surface-Commerce, Microsoft France, discusses how Surface Limit integrates into a hybrid approach to its products.
The number of working days in the office each week has dropped dramatically worldwide since the onset of the Covit-19 epidemic. According to a study McKinsey, The majority of workers (52%) now prefer to adopt a hybrid work system – which combines work from home or a third-party location and office work – only 30% of infections. The proportion of workers who want to work full-time at their desks fell from 62% to 37%, while the proportion of people who want to work 100% increased slightly from 8% to 11%.
In the face of these observations, companies need to modify their ID equipment. An issue that Microsoft has taken into account, It has recently introduced six new products and four new components in its surface line, This hybrid way is clearly designed for work. All dedicated services together. Jean-Christophe Tupei, Director, Surface-Commerce, Microsoft, France, returns with Digital In a way that integrates this change in range, it affects all businesses in its products.
Jean -Christop Tube – We touch like everyone else. The meaning of the elements is very detailed. It is not related to information technology, but to many industries that use the same components. In general, there is a renaissance in the automotive market that is moving more and more towards the electric car, so it puts digital interfaces in cars because it goes with the concept that the components used in dashboards are similar or the same as seen in the production of our engines. For some components there is a disruption of fast-growing markets than expected, but a Supply chain It has to start all over again, and it’s very complicated.
Eventually, we realize that we can depend on a component made by a supplier. So the challenge is not to consume new machines, but to avoid using these components in these new machines, in the next 24 months, distribution problem may occur.
In the new Type cover [claviers détachables, NDLR] Surface Pro 8 and Pro X, for example, have precisely modified some components to avoid these problems.
We have taken into account the improvement in the performance of the batteries, the quality of the cameras, the speakers, the weight which increases every time. The Surface Laptop 4, released in April 2021, is the epitome of equation: it has light, battery lasts longer, I have perfect sound quality, it’s very powerful … we have LTE versions of some machines, it allows you to get completely autonomous if you go to a far corner : I take my Surface Pro X, whose latest generation is LTE, and can work quietly from the salad I lost.
Absolutely. For example, in the Pro X range, this is accelerated, where we have a piece of Qualcomm chip artificial intelligence that recalculates your vision in relation to your speaker, so your eyes see it even if you don’t. This is part of the effort to add.
There is also the question of all people who do not need to go to the office to get a new machine. There, we use Azure, Microsoft 365, and use the Autopilot feature in Microsoft 365’s subcommittee called Endpoint Manager. The machine is placed in the machine when the machine is manufactured and this key is provided with the company logo in the Azure Active Directory so that person gets the new machine home by mail. Automatically prepare for you.
Then, the part that represents the first protection for us is first a complete security component with a cloud layer like E5. Other products on the market do the same thing, but we have one thing in common: we make our BIOS ourselves. [programme qui effectue les premières opérations lors de la mise sous tension de l’appareil, NDLR], Who is UEFI [Unified extensible firmware interface, NDLR].
What we sell is the management of the machines. With the integration of Microsoft 365, for example we sell a customer 3000 machines, but on these machines, if he wants 1000 cameras to be disabled, we can remove them via Azure to reconnect them late. We do not sell hardware, but all that improves the usability of all our cloud services.
Teams get rich almost every day. We have improved it to suit our products. In general, with Surface Pro X, We announced a new version without LTE, which can build the product at a very affordable price, which are optimal groups for Qualcomm processors. Groups have an evolution that integrates features found everywhere else in the Microsoft operating system. For example, we see a lot of integration between the Dynamics offer, so do our CRM, Power Platform, ERP and Team offers. A vendor can be in groups and their CRM may be there. This is a site that wants to be ignorant.
Microsoft Teams is an office tool for collaboration that allows you to edit documents as a team and communicate with your employees through an integrated messaging service.
Communication – Productivity
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It is very versatile on the surface. Among the work axes of the surface range, we have one of the most important: The Leading workers [travailleurs en première ligne, NDLR]. Normally, there are 2 billion on Earth: it goes from the handler to the hospital emergency doctor, which is not just an imaginary field agent. These people have total mobility, they need a device that has the right information, but at the same time not a device that takes their hand. For example, a doctor has a gown and can put a device in it and do it with both hands.
Yes, it doesn’t fit on an eight-inch tablet. The Surface Doubles2, Today, responds to many of the criticisms that were in version 1. This is a surface where we wondered how far we could go in productivity with two screens. For example, you can combine two applications such as Outlook on one side and Teams on the other. They are not identical applications, both applications are placed on each screen, which allows for instant global viewing. This is basic use, but the goal is to produce with two screens. It’s true that it’s a phone, with a camera that works well now.
Without Challenger Samsung’s device is not the same application. When you unlock the Samsung device, it is a screen extension and eventually the same app on a larger screen. What we want to promote is the development of applications that utilize two screens, because our brain is like that. I have Outlook on the left, where I see my emails, I see the emails that open on the right but it is always very easy to use the emails I receive on the left, but can only be done with Dio.
It is also designed for architects who use AutoCAD [logiciel de dessin assisté par ordinateur, NDLR] For example, in memory and processor, it’s very greedy for professors … For us, it’s about changing the book range. There is this market, and with these machines we have had some success in this population. To us, the novelty is that it’s not Book 4, nor is Book 3 with a more powerful graphics card. This is something that allows you to do everything Book 3 has done, but with a studio area where you can draw directly. We had little The challenge In the book, you can remove the screen, but suddenly lost the power of the GPU. We had a very weak autonomy. Now we don’t have that problem.